Put Your Holiday Strategies on Solid Ground with Our 2021 Holiday Guide

Prepare for 2021 Holiday Season

With shoppers getting started even earlier than usual, are you prepared with the right omnichannel strategies to reach customers where, when and how they want to shop? In our Holiday Guide, you’ll find best practices and tips on how to:
❖ Secure the best inventory and pacing campaigns to snag a sizeable share of shopper spend
❖ Onboard, activate and extend data with partners like Oracle, Comscore and TVSquared
❖ Control person-level ad reach and frequency and extend reach to mobile and video with our identity graph
❖ Design a measurement strategy that fits your business needs, whether it’s on-site engagement, in-person footfall traffic or CTV